Elevating a team to be productive, engaged, and successful is a skill that requires thought, planning, and clear execution. In our current climate, staying authentically connected with your team is paramount. In this session, hear from Jim McCusker, who has a 30+ year career leading sales teams through remarkable success and great adversity.
“Nobody cares how much you know until they know how much you care.” How do you get a team to trust and respect you? To follow you? We will explore the ‘whys’ of leadership and how you can maximize your strengths and enhance your opportunities.
Jim will share his core principles on leadership, from day-to-day interactions to bigger conversations.
- Goal setting to achieve potential.
- Setting clear expectations and measurements.
- Ongoing feedback and support.
Emotional Intelligence, or EQ, is one of the cornerstones of leading and inspiring. Understanding how to listen and connect with your team no matter your leadership style. Jim will share his ‘Coaching Carousel’ – a step-by-step guide to enhance your ability to inspire and motivate your team to the next level.
Jim McCusker
Chief Revenue Officer and Executive Vice President, Thryv, Inc.
As Thryv’s chief revenue officer and executive vice president, McCusker is responsible for our inside and outside sales, including sales strategy, planning, and execution. He previously served as the company’s vice president of expansion channel sales. Before joining Thryv, McCusker was president and chief sales officer of Hibu (formerly Yellowbook), overseeing U.S. operations and media/advertising sales. He began his career at Yellowbook as a sales rep in 1990, gradually progressing through several sales leadership roles (including vice president and chief of sales). During his tenure, he assisted in driving the company’s digital transformation and propelled Yellowbook’s revenues from $70 million to $2 billion over ten years. He received his Bachelor of Arts in Business Administration from LaSalle University in Philadelphia.