Jeff Butler is an author and workplace strategist who explores human behavior within the working world. His experience spans over 40 industries on 4 continents on how different cultures and employees interact with each other. He studies common threads of behavior in industries such as IT professionals, underground utility workers, police officers, clothing retail chains, and companies like Google, Amazon, John Deere, and Coldwell Banker. As a researcher and practitioner, he also runs a consulting company and a tech company, TrinityFix, where he is able to test his ideas in different workplace environments. His ideas have made it to TEDx twice, and appeared in dozens of media outlets, including two books on human behavior: The Authentic Workplace and The Key To The New You. Currently, he lives in Dallas, Texas, as an out-of-place Californian.
Winning the Talent War: How to Attract and Keep the Best Talent
Have you ever struggled to recruit the right person for your team? And if you were able to find them, was it even more difficult to keep them? More than ever before, talent is in peak demand and companies are having to completely change the way they view human capital in order to stay competitive. In this program, you will hear up-to-the-minute data and case studies presented by author Jeff Butler on how organizations are winning the war for talent. Jeff has helped dozens of companies on winning the war for talent and has seen unusual and groundbreaking ways to attract talent that many employers are chasing after.
Jeff has mapped out the complete employee life cycle from hiring and managing to retaining. Each segment covers key areas where companies often lose their talent ranging from mistakes in their recruitment process, to failing to adjust management styles to accommodate the changing workplace expectations. Both high-level theories, as well as tactical strategies on workplace leaders, are included so leaders can guide their teams to talent victories. Sometimes it's a simple change like adding a video to a job ad, other times, it requires viewing your company in a completely different paradigm.
- Discover the 3 phases of employee recruitment – attention, interest, and commitment.
- Hear about best practices for screening employees for maximum future performance.
- Techniques to spot effective succession planning.